With the introduction of Google’s attribution model, GA4, we explore what’s new and how it may impact your ability to effectively measure affiliate activity. One of the biggest changes to affect the affiliate channel with Google Analytics 4 (GA4) is the transition from the last-click model found in Universal Analytics (UA), to the data-driven attribution […]
Share your expertise: Calling all speaker proposals for ThinkTank US
It’s time to perfect your pitch. Our call for speakers for Awin & ShareASale ThinkTank 2024 is now open! Let us know why attendees need to hear from you. We are thrilled to invite digital marketing trailblazers, innovators, and thought leaders to participate as a speaker for our fourth annual ThinkTank US. Next year’s event […]
Publisher spotlight: Small Business Trends
With Small Business Saturday around the corner we’re excited to spotlight a company that’s dedicated to empowering small businesses throughout the year. Small Business Saturday, an annual event celebrated on the first Saturday after Thanksgiving, was created by American Express over 13 years ago to encourage shoppers to shop locally and support their community. The […]
Discover ThinkTank US: The Ultimate Affiliate Marketing Event 2024
Join us at ThinkTank 2024, Awin and ShareASale’s annual networking event, for an unparalleled experience. After a successful ThinkTank 2023, we are excited to invite you to our 2024 thought leadership event in the vibrant city of Chicago. Nestled just steps away from the bustling Fulton Market district, ThinkTank 2024 promises to be an even […]
Get ready for our global ThinkTank events in 2024
Mark your calendar and ensure you can build valuable connections and maximize your business goals at Awin and ShareASale’s signature events. With over 1,400 attendees around the world, the Awin Group’s global ThinkTank events are invaluable thought leadership conferences in the affiliate marketing and MarTech industry. The unique mix of high-quality keynotes, interactive master classes […]
Publisher spotlight: Savings.com’s SavingsCARES affiliate giving program
Learn how SavingsCARES partners with brands and charities to drive donations and bring awareness to important initiatives. Savings.com offer consumers the straightest, simplest road to the best deals online. Working hand in hand with top retailers, they consistently make sure they’re providing users with the very best offers available. Please provide a brief description about […]
Five marketing tactics to drive traffic to your Shopify store
Online sales are the ultimate goal of any store, and traffic is a reliable route to success. The more traffic, the higher the chances of converting customers into revenue. Your goal as an online merchant is to continually generate good quality traffic to your store. As a Shopify ecommerce merchant, it goes without saying that […]
Technology partner activation is now one click away with ShareASale’s new Plugin Discovery
Ready to grow and optimize your ecommerce revenue? Seamlessly discover and activate value-added technology partners directly within ShareASale’s UI. ShareASale’s Plugin Discovery tool has arrived and is now available within the Merchant UI. These handpicked solution providers can help you increase AOVs, resolve customer questions, personalize offers, and more, to improve the user experience on […]
Publisher spotlight: Triangle Senior Year
As Back-to-School shopping ramps up, we’re highlighting a unique publisher that helps students embrace senior year of high school. Launched in 2020, Triangle Senior Year offers a variety of academic resources, products, and services tailored to high school seniors and their families that alleviate the stress of navigating such a busy time. Triangle Senior Year […]
#ThinkTankUS highlights: Transforming the affiliate model through collaboration and innovation
This year’s Awin and ShareASale ThinkTank was a hit, filled with packed meetings, exceptional insights and ample networking. On June 27, the Awin Group brought together 200 of our advertisers, publishers, agencies and technology partners at the third-annual ThinkTank to network, learn, strategize and have some fun in an intimate setting. Miss this year’s event? Don’t […]
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