Awin and ShareASale are thrilled to reveal the nominees for our fourth ThinkTank Network Awards, taking place this April in Chicago. Discover our ThinkTank Network Award nominees 2024! Explore the represented categories with a brief explanation of our selection criteria below and delve into the complete list of nominees. Eligibility was open to all active […]
Publisher Spotlight: GAAN Creative
This Women’s History Month, we shine a spotlight on a women-owned business that empowers creators to get fair recognition and compensation for their content. It’s no secret that influencer marketing is one of the most effective channels to sway consumer purchasing decisions. A recent Forrester study commissioned by the Awin Group revealed that 54% of participants […]
Welcome Scott Brinker as our ThinkTank US Keynote Speaker
We’re thrilled to welcome Hubspot’s VP Platform Ecosystem for his keynote into the transformative potential of generative AI and its implications for companies As the editor of chiefmartec.com, VP Platform Ecosystem at HubSpot and author of two best-selling books, Scott Brinker has been dubbed the “godfather of martech” by AdAge. In his inspiring keynote “It’s the […]
Boosting AOV by 33% with AI-powered Product Bundles
Explore how Delta Extrax partnered with Particular Audience to improve product discovery, and increase AOVs through automated product recommendations. Over the past few years, the cannabinoids market in the US has seen significant growth. Several states have legalized cannabis for medical and recreational use, leading to a surge in cannabis-related businesses and a wider social […]
Connect with Awin and ShareASale to maximize your affiliate potential
Join us at a variety of events in 2024 to explore effective digital marketing strategies with the Awin Group. Make 2024 your performance marketing year and discover how Awin and ShareASale’s marketing technology platform can help you take back control of your ad spend. From acquiring new customers through a diverse publisher portfolio to converting […]
Announcing the ThinkTank 2024 Network Awards
We are thrilled to reveal the categories for the #ThinkTankUS 2024 Network Awards, as well as the ceremony location. We are excited to host the annual ThinkTank Network Awards, with the ceremony taking place at Chicago’s esteemed Adler Planetarium. The ThinkTank Network Awards are a small testament to our gratitude for our clients, partners and […]
Say Hello to New Awin & ShareASale President Adam Weiss
The Awin Group is excited to announce affiliate industry veteran Adam Weiss has joined as President, North America. Adam brings with him over 20 years’ experience in digital marketing and advertising to Awin and ShareASale. As he steps into this role, he will oversee North American operations for the Group, leading the vision for both these businesses […]
Our Takeaways from Partnerships Week 2024
On January 24-26, the performance marketing industry gathered for three days of industry insights and networking in Las Vegas. Last week, Awin and ShareASale were thrilled to return to Affiliate Summit West and Creator Economy Live. It was amazing to witness the performance marketing industry has grown and developed over the last 12 months, and […]
10 affiliate industry trends for 2024
The Awin Group picks out its top 10 trends for affiliate marketers to look out for in 2024 as the industry continues to evolve and grow. Affiliate marketing is a microcosm of the wider digital industry. So, it often feels like any developments occurring at a macro level are quickly felt in our own space. […]
7 Reasons why marketing is important for small businesses
Find out why your small business needs marketing and how effective digital marketing can be to help your business grow. How important is marketing for small businesses? In the competitive business world, small businesses often find it extremely hard to find and retain customers. Marketing can play a crucial role in contributing to the growth […]
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