3. Eliminate Risk with Targeted, Pure-Play Performance Marketing Let’s say you are the Marketing Manager at a large snack company who is about to launch a new high-fructose-corn-syrup-free, gluten-free snack bar geared towards health-conscious moms. You have the choice to test traditional campaigns announcing the launch on radio, TV, and in magazines, but they are […]
Tip of the Day: New Deals Help Recruiting
When a coupon or deal is added to this database, it is automatically sent through an RSS feed to all Affiliates in the ShareASale network. The recruitment factor comes into play here when Affiliates – those who have not yet join a specific Merchant’s program – find a deal or offer interesting and apply in order to […]
Why Do I Need An Affiliate Marketing Program? Part II
Earn Incremental Revenue with Long Term Partnerships Having an Affiliate Program can be very financially rewarding, as long as you are willing to put the time and effort into connecting with your Affiliate partners. There are countless content publishers out there just waiting to promote your program through creatives, product and text links, reviews and […]
Why Do I Need An Affiliate Marketing Program? Part I
Imagine that you are in a remote location looking up at the sky and all you can see are stars. You start to realize how expansive and limitless the universe really is. As a Merchant, you should look at the Affiliate channel in the same way. The stars are all your potential Affiliates and the […]
Affiliate Applications – What to Look For!
As you see Affiliate applications roll in, you may be left wondering, “what should I be looking for?” Combing through these applications and deciding which Affiliates are the best fit for your program might seem a bit overwhelming at times – especially considering that new programs may receive, on average, 80 new applications a month! […]
Tip of the Day: Program Bio
The Program Bio is presented to Affiliates as they search for Merchant Programs to join inside their account. The text is filled out by you, the Merchant, and provides an opportunity to make a first impression about what you offer potential Affiliates. Typically in this section, Merchants list details about their program such as commission rate, […]
Recruiting the Right Affiliates
Affiliate recruitment is one of the most important aspects that will contribute to the growth and success of a Merchant Program. Success comes not with how many Affiliates you can recruit, but with how many quality Affiliates you build a relationship with. When a program is just starting out, the prospect of taking on recruitment […]
Tip of the Day: Featured Programs
One of the easiest ways for our Merchants to increase exposure is by choosing to become a Featured Program. There are different options to choose from that will spotlight your Merchant Program around the Affiliate Interface. Some of these options include: 1. Featured Program of the Week This program displays your logo and description of […]
How to Maintain a Modern Affiliate Marketing Program Part III: Target Non-Traditional Affiliates
You may already have a good grasp on what type of Affiliates make up your program. Traditional Affiliate types include Content Bloggers, Deal-based Affiliates, or Affiliates who primarily market through one channel like PPC, Social or Email Marketing. But in order to be truly forward thinking you must consider the potential of non-traditional Affiliates. […]
Tip of the Day: Webinars
ShareASale offers a variety of webinars for both Merchants and Affiliates to choose from. These webinars are for both the novice and veteran user. Register today on our events page! Affiliate Marketing for Bloggers Learn how to monetize your blog using affiliate links from ShareASale. We’ll offer hands-on demonstration illustrating how to use tools such […]
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