ShareASale recently experienced a temporary disruption to our network on the morning of January 4, 2023. This tracking disruption was caused by a failure in our monitoring system to detect a hosting error. Once aware of the downstream effects to our app servers’ redirection services, our teams were able to resolve the issue and restore […]
World Cup to drive longest Cyber shopping campaigns ever
The FIFA World Cup kicks off this winter for the first ever time, breaking a 92-year-old precedent. So, how will the planet’s biggest sporting event affect peak trading for affiliate marketers? Campaigns kicking off earlier The timing of the World Cup will likely drive trading globally over a more prolonged period this Q4. Previous years’ […]
How to drive traffic to your website
You’ve selected your layout and filled each page with carefully designed text and imagery. Now it’s time to think about how to drive traffic to your website. From word-of-mouth advertising to SEO, there are dozens of methods to choose from. Here’s how to choose the best options to grow your audience, increase conversions, and generate higher […]
Awin and ShareASale shortlisted for the 2022 US Partnership Awards
The inaugural US Partnership Awards reward exceptional partnerships that fuel customer value, creativity and growth in North America. We are thrilled to be shortlisted alongside our clients and partners for five awards at the first-ever US Partnership Awards. These nominations are testament to the commitment, creativity and innovation our employees, clients and publishers have invested in […]
Awin and ShareASale appoint Group People and Culture Director
Group People and Culture Director Cinzia Campanini will lead the transformation of the HR department and develop its people-centric vision for the future. Tasked with developing a futureproof talent strategy and supporting the businesses in sustaining and growing their dynamic workforce, Campanini will ensure all Awin and ShareASale employees have access to the training, talent […]
Publisher spotlight: Sharecare
With May being National Arthritis Awareness Month, US publisher Sharecare discusses how supporting the cause drives sales for brand partners. Why and when was your company created? Sharecare was started in 2010 by Jeff Arnold, founder of WebMD, as a global population health company to provide consumers with the most comprehensive wellness platform to more […]
Businesses turn to affiliate marketing during economic uncertainties
Most companies have felt the economic impacts over the recent years, not only from increased overheads and struggles to keep up with demand but from greater pressure on budgets across all key functions. This has encouraged many to explore the benefits of performance-based marketing. With goals of maximizing tight budgets while driving growth and recovery […]
Businesses turn to affiliate marketing during economic uncertainties
Most companies have felt the economic impacts over the recent years, not only from increased overheads and struggles to keep up with demand but from greater pressure on budgets across all key functions. This has encouraged many to explore the benefits of performance-based marketing. With goals of maximizing tight budgets while driving growth and recovery […]
Four major trends driving success in influencer marketing
Influencer marketing is not a new concept but it’s enjoying newfound reach. According to Collabstr, even after climbing more than 40% in 2021, influencer will continue its rapid rise to hit $15 billion in value by year’s end. Naturally, brands are leaning into influencer marketing partnerships, hoping to cultivate meaningful and profitable relationships with creators […]
Why small businesses and startups are using affiliate marketing to find their next customer
Affiliate marketing allows you to work with individuals that promote what you sell to their audiences and only pay on a performance basis. Every business, from the biggest brand to the smallest startup, needs a digital marketing strategy. That fact has only grown, with online sales increasing by almost 50% in 2020. As shops closed […]
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