Most companies have felt the economic impacts over the recent years, not only from increased overheads and struggles to keep up with demand but from greater pressure on budgets across all key functions. This has encouraged many to explore the benefits of performance-based marketing. With goals of maximizing tight budgets while driving growth and recovery […]
Why small businesses and startups are using affiliate marketing to find their next customer
Affiliate marketing allows you to work with individuals that promote what you sell to their audiences and only pay on a performance basis. Every business, from the biggest brand to the smallest startup, needs a digital marketing strategy. That fact has only grown, with online sales increasing by almost 50% in 2020. As shops closed […]
Join the Awin Group at eTail Palm Springs
Discover how ShareASale’s marketing technology platform can help you drive incremental ecommerce growth with guaranteed return on investment. For retailers and their agency partners, the continued growth of online shopping despite the easing of Covid restrictions and re-opening of stores shows just how important it is to have a robust ecommerce solution to support revenue […]
Awin appoints Alibaba General Manager, David Lloyd, as Chief Customer Officer
Global affiliate marketing platform Awin, has appointed its first Chief Customer Officer (CCO), David Lloyd, to support the company’s customer-centric vision. In the newly created role, David is responsible for overseeing every aspect of Awin’s customer experience, leading the company’s Regional Managers and Global Publisher, Account Management, Operations, New Business, Marketing & PR teams. With […]
Getting started on ShareASale
We are thrilled that you have joined the ShareASale affiliate marketing network. Below, we will provide you with all the necessary resources to be fully prepared to drive your affiliate efforts to success. We will cover lots of important information, including how to get started, how to search for new Merchant partners, how payments work, […]
ShareASale Merchant Program Academy & Resource Center
We are thrilled that you have joined the ShareASale affiliate marketing network. Below, we will provide you with all the necessary resources to be fully prepared to drive your affiliate efforts to success. We will cover lots of important information, including the foundations to your new program, how to recruit new affiliate partners, which reports […]
Publisher spotlight: StormX
StormX is the leading global crypto cashback provider, offering its users cashback rewards in the form of Bitcoin, Ethereum, and STMX (StormX’s native token). With over 4+ million app downloads, and $3 million in crypto rewards paid out this year alone, StormX has quickly taken the crypto world by… storm. Why and when was StormX created? […]
Giving back to our communities this holiday season
Recognizing our achievements of the past year, on behalf of our partners, the Awin Group donates over $17,000 to local charities this festive season. As we close the door on another year of unpredictability, Awin and ShareASale would like to extend our gratitude to all our clients and partners for their continued support. The strength […]
Ten trends – and a major Awin Group milestone – from Black Friday 2021
Tracking Awin’s one billionth sale, Black Friday saw small businesses trumping their 2020 performance by 50% and fashion taking 25% of all tracked sales. 1. Baskets are up. A clear trend across November has been the spike we’re seeing in higher average purchases. ‘Average order value’ is a metric we track and is a useful […]
Advertiser spotlight: Treasury Wine Estates
Treasury Wine Estates is one of the world’s largest wine companies. The character, quality and scale of Treasury Wine Estates’ global brand portfolio is unmatched. Fill in the blank – Affiliate marketing means to me: Affiliate Marketing is an ever-evolving channel that grows and changes to meet the needs of the consumer. It allows Treasury […]
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