With the introduction of Google’s attribution model, GA4, we explore what’s new and how it may impact your ability to effectively measure affiliate activity. One of the biggest changes to affect the affiliate channel with Google Analytics 4 (GA4) is the transition from the last-click model found in Universal Analytics (UA), to the data-driven attribution […]
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Product Updates
ShareASale is constantly looking to improve our platform for our partners and we do this by releasing new technology, tools, and network improvements - view the latest in our Product Updates.
Share your expertise: Calling all speaker proposals for ThinkTank US
It’s time to perfect your pitch. Our call for speakers for Awin & ShareASale ThinkTank 2024 is now open! Let us know why attendees need to hear from you. We are thrilled to invite digital marketing trailblazers, innovators, and thought leaders to participate as a speaker for our fourth annual ThinkTank US. Next year’s event […]
Publisher spotlight: Small Business Trends
With Small Business Saturday around the corner we’re excited to spotlight a company that’s dedicated to empowering small businesses throughout the year. Small Business Saturday, an annual event celebrated on the first Saturday after Thanksgiving, was created by American Express over 13 years ago to encourage shoppers to shop locally and support their community. The […]
Discover ThinkTank US: The Ultimate Affiliate Marketing Event 2024
Join us at ThinkTank 2024, Awin and ShareASale’s annual networking event, for an unparalleled experience. After a successful ThinkTank 2023, we are excited to invite you to our 2024 thought leadership event in the vibrant city of Chicago. Nestled just steps away from the bustling Fulton Market district, ThinkTank 2024 promises to be an even […]
Google restricts click trackers for Google Ads
Further privacy changes see Google clamp down on uncertified click trackers in Google Ads. Google’s recent update to restricted ad formats and features restricts the use of uncertified click trackers. Click tracking, the ability to record user click behavior, is a fundamental part of affiliate marketing but can be used unscrupulously or maliciously which is […]
Get ready for our global ThinkTank events in 2024
Mark your calendar and ensure you can build valuable connections and maximize your business goals at Awin and ShareASale’s signature events. With over 1,400 attendees around the world, the Awin Group’s global ThinkTank events are invaluable thought leadership conferences in the affiliate marketing and MarTech industry. The unique mix of high-quality keynotes, interactive master classes […]
Ensure a successful Q4 with ShareASale’s partner checklists
As consumer attention starts shifting to the holidays, it is critical to now focus on your Cyber Week planning and preparation. Over the last few years, consumers have started their holiday shopping as early as October and September, and so the Black Friday and Cyber Monday promotions quickly follow suit. As that trend will likely […]
#ThinkTankUS highlights: Transforming the affiliate model through collaboration and innovation
This year’s Awin and ShareASale ThinkTank was a hit, filled with packed meetings, exceptional insights and ample networking. On June 27, the Awin Group brought together 200 of our advertisers, publishers, agencies and technology partners at the third-annual ThinkTank to network, learn, strategize and have some fun in an intimate setting. Miss this year’s event? Don’t […]
Meet the 2023 ThinkTank Network Award winners
Awin and ShareASale are thrilled to unveil the winners of this year’s ThinkTank Network Awards. After a three year break, Awin and ShareASale were so happy to once again come together with our partners for the ThinkTank Network Awards celebration at Chicago’s esteemed Adler Planetarium last night. Alexandra Forsch, President Americas at Awin & ShareASale, said, […]
Presenting the ThinkTank Network Awards shortlist 2023
Awin and ShareASale are excited to reveal the nominees for our third ThinkTank Network Awards, taking place this June in Chicago. Below, please find our represented categories and a complete list of nominees, with a brief explanation of our selection criteria. All current clients with an active program on either Awin or ShareASale were eligible […]
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