Businesses using Shopify now seamlessly integrate with ShareASale to unlock unparalleled access to over 225k partners with an online audience of 560m. ShareASale, part of Awin joins the Shopify App Store community to offer businesses exclusive access to an unrivalled directory of partners. This release allows every Shopify ecommerce site to build an affiliate marketing […]
Posts for retailers and merchants utilizing ShareASale including guides, alerts, tutorials and infographics.
Embracing the LGBTQIA+ online community as part of your advertising strategy
As consumers demand inclusiveness from brands, ShareASale shows how the affiliate channel can facilitate equal representation while protecting brand safety. Brand authenticity and inclusiveness According to a 2019 Adobe survey, 62% of US consumers expect brands to be inclusive. Since this finding, there has been an increased cultural awareness and introspection of issues such as race, […]
Four tips to quickly and easily get your affiliate program off the ground
Technical shortcuts and a bit of pre-planning will have your performance marketing activity up and running in no time. When you sign up to an affiliate network, you want to be up and running as quickly as possible to start growing your network of partners and increase sales volume. The time to turn a program […]
Publisher Spotlight: Twenga
Twenga is a Microsoft Bing aggregator that drives incremental sales from Bing Shopping. Twenga has partnered with Microsoft to help merchants supplement their Shopping Ads strategy by taking advantage of Twenga’s complementary bidding logic. Using machine learning technology, Twenga will be able to predict conversion rate and basket value at an item level, allowing them to […]
Key Takeaways from the Influencer Marketing Show Global
#IMSGLOBAL21 featured speakers and panelists from all sectors providing their forecasts and views on the influencer industry. Here are our top highlights. The Influencer Marketing Show was back with a bang last week, a jam-packed agenda filled with insights, trends and discussions from global brands, creators and agencies. Influencer marketing certainly stepped up to the […]
Publisher Spotlight: Indi
Indi was created to help people make money from their individual talents. Indi brings people and brands together – to share products, experience, and expertise while rewarding engagement. Why and when was Indi created? Indi was founded in 2013 by Neel Grover, the former CEO of Buy.com, as a passion project for his love for social […]
How European affiliates can be the launchpad for your international expansion
Discover five reasons why promoting your brand in Europe via Awin Access can take your SME business to the next level. America and Europe have long had a healthy trading relationship, and it’s one that has continued to improve over the years. During the last decade alone, US exports of goods and services to Europe have increased […]
Getting ready for Black Friday: Small Business Guide – part two
In part two of our SME guide, our Client Services team explains how to make the most of the ShareASale platform to ensure optimal program performance. The significance of the Q4 peak trading period has been amplified by changes to the e-commerce landscape, lifestyle and spending habits caused in large by the pandemic. It’s important […]
Getting ready for Black Friday: Small Business Guide – part one
It can be daunting for SMEs to know how to approach Black Friday promotions. Our guide is designed to lay the blueprint for a profitable peak period. Despite the uncertainty of this year, Black Friday is still expected to be a significant event in the retail calendar. With increased consumer shopping habits shifting online and […]
Publisher Spotlight: Pushly
Pushly is an audience engagement platform that turns one-time visitors into loyal repeat shoppers. Pushly gives consumers the ability to receive browser notifications conveniently on mobile and desktop when they are away from a brand’s site. When and why was Pushly created? Pushly launched in 2017 and holds the belief that in a time of profound […]
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