An easy way to improve the ROI of a ShareASale affiliate program is for Merchants to tag their affiliates by the type of marketing and promotions the partners utilize. Examples of tags might include: coupon, blogger, PPC, Social, VIP, or AffiliateSummit2018.   While tagging does take extra time at first, the future benefits are more […]

Affiliate recruitment is one of the most important aspects that will contribute to the growth and success of a Merchant Program. Success comes not with how many Affiliates you can recruit, but with how many quality Affiliates you build a relationship with. When a program is just starting out, the prospect of taking on recruitment […]

Q4 is incredibly competitive. While affiliates love commission increases as much as anyone, there are limits to what they can do with the same old offers. As the Affiliate Marketing industry becomes more and more saturated, it is increasingly important to make sure that your affiliate program stands out. Be sure that your brand and […]

The Q4 season has expanded far beyond your “traditional” shopping day – Black Friday.    As online shopping generally becomes more popular year-round, Thanksgiving weekend is no different. In 2016, consumers bought 12.1% more than Cyber Monday 2015 and surpassed the total spent on Black Friday. Last year, we also saw glimpses from several brands […]

Affiliate Marketing is all about finding and building strong business relationships. Recruitment alone can be a full time job, and it is all worth the effort when you find that one-in-a-million affiliate or influencer who can take your brand to the next level. These partnerships are never more important than during Q4 when online shopping […]

A 1 or 2 business day response is completely acceptable most of the year, but when an Affiliate has an opening in their editorial calendar during Q4 for a newsletter drop or social media share, it is often first come first serve. When space and time is limited, you need to be first in line […]

While Merchants might have just one program to manage, agency representatives often have multiple to keep up-to-date! The Merchant Checklist and Agency Checklist have similarities overall, but we’ve added some additional items for our agency partners to keep an eye on. Run through our to-do with each brand you represent. It will not only help […]

Every brand should be in full Q4 planning and execution by now. If you aren’t quite there yet, do not fear. There is still time to get your program ready for all the big online shopping holidays in Q4. The heaviest shopping days are yet to come. Sales numbers during this season are projected to […]

Each year, it gets bigger and better! Online sales for Black Friday and Cyber Monday have drastically increased year after year. Some brands have even created a whole weekend of deals and discounts based on these two big shopping days.    Merchants, this is an excellent opportunity to get some additional recruitment and exposure for […]

When it comes to online shopping, influencers and social posts greatly impact a consumer’s decision on what products to purchase. It is becoming more and more rare to have an online shopper make a purchase without consulting a review site or a relevant blog. Influencers are gaining more impact on the path to purchase because […]