Last year brought a wave of new affiliates, called influencers. This emerging and growing category is considered individuals with one platform in which they are monetizing and where they have a strong effect on their audience’s purchasing decisions. With this new group of affiliates, both brands and networks were challenged to find ways to work […]

When brands join our network, they are often looking for quick ways to find new bloggers to work with. While we offer tons of different ways to get your brand into the spotlight, a blogger favorite is our quarterly Merchant Discovery Box. Each quarter, Affiliates apply to receive our exclusive box. We select a number […]

QUESTION: Is there a specific type of affiliate you see as the biggest star this holiday season (influencers, coupon and cashback sites, bloggers, etc.)? Have you seen any unique or creative promotional methods?    PARTNER CENTRIC: Going off historical performance, we usually see cashback sites generate the highest performance during the holiday season. Loyal consumers […]

“Thoughtfully as a brand is all about creating meaningful connections with people and the same is true for the affiliates and companies we work with. Our intention is to create long-term partnerships with the affiliates we work with. Quality communication, setting clear expectations, and helping each other achieve those goals is key.” -Thoughtfully Quality Communication […]

With Black Friday and Cyber Monday behind us, many merchants have already started counting days to the next year’s respective dates. Don’t join that camp (or, at least, not that fast)! Focus on great sales opportunities that still exist, cashing in on post-holiday shopping trends. According to this year’s survey by Deloitte “one in five […]

  “Nothing is more important to us than educating partners on how to reach our consumer, and then how to convert them into a sale.” – Gymshark Brands know their products and their target audience the best, so why not relay that information to your affiliate base? There are numerous ways to keep in contact […]

Having a plan in place during Q4 is essential, but you also need to leave room for flexibility. As Mike Tyson said“Everyone has a plan ‘till they get punched in the mouth.” You can have your promo schedules, posting schedules, and lists of Merchants you will be promoting; and all that scheduled out months in […]

An easy way to improve the ROI of a ShareASale affiliate program is for Merchants to tag their affiliates by the type of marketing and promotions the partners utilize. Examples of tags might include: coupon, blogger, PPC, Social, VIP, or AffiliateSummit2018.   While tagging does take extra time at first, the future benefits are more […]

Affiliate recruitment is one of the most important aspects that will contribute to the growth and success of a Merchant Program. Success comes not with how many Affiliates you can recruit, but with how many quality Affiliates you build a relationship with. When a program is just starting out, the prospect of taking on recruitment […]

Q4 is incredibly competitive. While affiliates love commission increases as much as anyone, there are limits to what they can do with the same old offers. As the Affiliate Marketing industry becomes more and more saturated, it is increasingly important to make sure that your affiliate program stands out. Be sure that your brand and […]