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Industry insights

Learn what is trending and important in the world of performance marketing, ShareASale and the Awin US Group. We offer unparalleled access to our whitepapers, sector trends and editorial publications. It's our mission to provide the most comprehensive affiliate marketing insights you'll find anywhere online.

Axel Springer appoints Adam Ross as new Chief Executive Officer of Awin

January 18, 2021 by ShareASale

Axel Springer appoints Adam Ross as Awin’s CEO, succeeding Mark Walters who becomes a member of the Supervisory Board. As Awin’s CEO, Adam Ross is now driving the delivery of the company’s growth vision. Departing the Awin Executive Board, Mark leaves an impressive legacy. Together with Adam Ross, CTO Peter Loveday and more recently CFO […]

Join us at Martech Record’s January Affiliate Industry Networking Happy Hour

January 7, 2021 by ShareASale

Kick off a successful 2021 with the Awin-sponsored Martech Record January Affiliate Industry Networking Happy Hour.  Join Awin’s Partner Acquisition & Development Manager Jeannine Crooks – along with Lyndsey Fish from TUNE, Michelle Morgan from Acceleration Partners and industry veterans James Revell and Erin Kerr – for the Awin-sponsored Martech Record January Affiliate Industry Networking […]

Hopes and fears for the affiliate industry in 2021

January 6, 2021 by ShareASale

Key industry figures share their thoughts, fears and hopes for what lies ahead for the affiliate channel in 2021. Industry predictions abound at this time of the year and can often lead to generic suppositions about the advent of 5G, AI, VR or whichever hip new acronym the marketing industry is currently swooning over. So, […]

The Awin Group gifts €20,000 to support local communities this holiday season

December 18, 2020 by ShareASale

As a historic year concludes, the Awin Group invests €20,000 on behalf of our partners to local COVID-supporting charities worldwide. This year forced everyone to review the status quo and quickly adapt to something we had no real comprehension of. A core focus of the Awin Group throughout 2020 was ensuring clients felt supported during […]

The Awin Group pilots 4-day work week

December 15, 2020 by ShareASale

Awin and ShareASale are fast forwarding its people-centric vision for work, part of which includes piloting a 4-day work week.  All staff around the world will continue to receive their full salary, with the Awin Group’s high standard of partner and client service level agreements maintained.  After a successful six month 4.5-day work week pilot, offering increased flexibility and autonomy for […]

Cyber Week North American Barometer

December 2, 2020 by ShareASale

How was Cyber Week 2020 performance across our North American platforms? We’re recapping trends and insights seen during Black Friday, Cyber Monday and beyond.  Don’t miss your chance to capitalize on the opportunity afforded to advertisers and publishers running an affiliate program with Awin and ShareASale. Start an affiliate program or sign up as a publisher today.  Interested in […]

Awin Black Friday global highlights 2020

December 1, 2020 by ShareASale

In our global analysis, Awin looks at how Black Friday 2020 performed around the world across different sectors. Black Friday records tumbled last week as Awin tracked more than 2.4m transactions globally across the day.   With a 20% annual increase on 2019, publishers promoting thousands of brands across the network drove an average of 28 sales a […]

Recognizing performance marketing at a global scale – our highlights from the International Marketing Performance Awards 2020

November 25, 2020 by ShareASale

Together with our partners, Awin is exceptionally proud to have won six awards at yesterday’s International Performance Marketing Awards.  Celebrated a little differently from previous years, the fifth edition of the International Performance Marketing Awards took place with a virtual ceremony – bringing together the industry’s key partners from around the globe from the comfort of […]

The Awin Group unveils new look for ShareASale

November 9, 2020 by Alexandra Forsch

The Awin Group is thrilled to present the new ShareASale website, achieving another milestone in our journey to unify the Awin and ShareASale brands. With this dynamic new website, ShareASale has enhanced its brand to reflect on the outside what our partners find on the inside – a robust, innovative and intuitive platform, with comprehensive technology and […]

Top five takeaways from our Golden Quarter 2020 webinar

October 21, 2020 by ShareASale

Awin’s Global Strategy Director Kevin Edwards shares five key learnings from our latest webinar, ‘What can marketers expect of 2020’s Golden Quarter?’ Q4’s Golden Quarter is traditionally when Awin and ShareASale see a huge spike in sales activity, thanks to the convergence of global retail events including Singles’ Day, Black Friday and Cyber Weekend and […]

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