Industry insights

Key industry figures share their thoughts, fears and hopes for what lies ahead for the affiliate channel in 2021. Industry predictions abound at this time of the year and can often lead to generic suppositions about the advent of 5G, AI, VR or whichever hip new acronym the marketing industry is currently swooning over. So, […]

As a historic year concludes, the Awin Group invests €20,000 on behalf of our partners to local COVID-supporting charities worldwide. This year forced everyone to review the status quo and quickly adapt to something we had no real comprehension of. A core focus of the Awin Group throughout 2020 was ensuring clients felt supported during […]

Awin and ShareASale are fast forwarding its people-centric vision for work, part of which includes piloting a 4-day work week.  All staff around the world will continue to receive their full salary, with the Awin Group’s high standard of partner and client service level agreements maintained.  After a successful six month 4.5-day work week pilot, offering increased flexibility and autonomy for […]

How was Cyber Week 2020 performance across our North American platforms? We’re recapping trends and insights seen during Black Friday, Cyber Monday and beyond.  Don’t miss your chance to capitalize on the opportunity afforded to advertisers and publishers running an affiliate program with Awin and ShareASale. Start an affiliate program or sign up as a publisher today.  Interested in […]

In our global analysis, Awin looks at how Black Friday 2020 performed around the world across different sectors. Black Friday records tumbled last week as Awin tracked more than 2.4m transactions globally across the day.   With a 20% annual increase on 2019, publishers promoting thousands of brands across the network drove an average of 28 sales a […]

Together with our partners, Awin is exceptionally proud to have won six awards at yesterday’s International Performance Marketing Awards.  Celebrated a little differently from previous years, the fifth edition of the International Performance Marketing Awards took place with a virtual ceremony – bringing together the industry’s key partners from around the globe from the comfort of […]

The Awin Group is thrilled to present the new ShareASale website, achieving another milestone in our journey to unify the Awin and ShareASale brands. With this dynamic new website, ShareASale has enhanced its brand to reflect on the outside what our partners find on the inside – a robust, innovative and intuitive platform, with comprehensive technology and […]

Awin’s Global Strategy Director Kevin Edwards shares five key learnings from our latest webinar, ‘What can marketers expect of 2020’s Golden Quarter?’ Q4’s Golden Quarter is traditionally when Awin and ShareASale see a huge spike in sales activity, thanks to the convergence of global retail events including Singles’ Day, Black Friday and Cyber Weekend and […]

In this special Awin Group webinar, we discuss what the latest trends tell us about the forthcoming and crucial Q4 period. To say Q4 is going to be important to retailers this year is the very definition of an understatement. Even before the horrible year that 2020 delivered, the last quarter was well established as […]

Join the Awin Group for our special webinar where we’ll discuss what the latest trends tell us about the forthcoming and crucial Q4 period. To say Q4 is going to be important to retailers this year is the very definition of an understatement. Even before the horrible year that 2020 delivered, the last quarter was […]