US affiliate and partner marketing industry account for more than $9bn of advertising spend, reveals new study by the Performance Marketing Association. The US affiliate and partner marketing channel has grown to account for more than $9bn of advertising spend, according to a release by the Performance Marketing Association and PwC. Supported by Awin and ShareASale, the study […]
Industry insights
Learn what is trending and important in the world of performance marketing, ShareASale and the Awin US Group. We offer unparalleled access to our whitepapers, sector trends and editorial publications. It's our mission to provide the most comprehensive affiliate marketing insights you'll find anywhere online.
Seth Goroff appointed Vice President of Awin and ShareASale
The Awin Group is thrilled to announce seasoned affiliate and partnership marketer Seth Goroff as vice president of North American operations. In his role, Seth is responsible for supporting the company’s customer-centric vision across the trusted Awin and ShareASale platforms in the US and Canada, developing efficiencies that supercharge business growth while ensuring customers are […]
Awin appoints Alibaba General Manager, David Lloyd, as Chief Customer Officer
Global affiliate marketing platform Awin, has appointed its first Chief Customer Officer (CCO), David Lloyd, to support the company’s customer-centric vision. In the newly created role, David is responsible for overseeing every aspect of Awin’s customer experience, leading the company’s Regional Managers and Global Publisher, Account Management, Operations, New Business, Marketing & PR teams. With […]
Life at Awin: Working students
Working students explain the appeal of #LifeatAwin and its inclusive culture, and how increased flexibility enables them to better balance their studies. Interns and working students are able to apply for roles across the company, and we encourage all candidates with a strong ‘can-do’ attitude and an appetite to learn to apply. With additional opportunities […]
How affiliate marketing’s resurgence is giving big tech a run for its money
Adam Ross explores why affiliate marketing bucked the trend in 2020, with the industry putting on healthy 10% growth. With the Awin Group growing by an even higher percentage, what are the reasons behind this endorsement of the paid for performance channel? As presented at PI LIVE Global on May 13th, in this presentation you’ll […]
Join Awin at PI LIVE Global
With the US affiliate market growing by 10%, it’s time to come together to understand how we can sustain this growth to become the ultimate acquisition channel. Awin is proud to be returning as an official Gold Partner at this year’s PI LIVE Global on May 11th – 13th. Placing performance marketing on the center stage, the event promises to deliver uniquely-curated […]
Growth and resilience: Awin Report 2021 examines how affiliate industry is fueling surge in ecommerce sales
During a tumultuous year businesses sought solace in the adaptability and creativity of the affiliate channel. This year’s Awin Report chronicles that story. The year 2020 will be forever remembered as the start of a decade that ignited and inspired change. When the pandemic hit and forced physical stores to shut, businesses were confronted by the most hostile trading conditions they had ever […]
Awin Report 2021: How businesses recognized the value of the affiliate model in 2020
With the fifth edition of our annual state-of-the-industry publication on the horizon, hear from industry voices who contributed to this year’s Awin Report. “May you live in interesting times” goes the old (mythical) Chinese curse. Well, 2020 certainly provided some interest. Take one global pandemic, add a series of physical lockdowns that closed most shops and offices, […]
Awin Group announces strategic partnership with Mavrck to power influencer marketing success
Mavrck’s leading influencer marketing solution now enables Awin and ShareASale clients to effectively track and attribute influencer engagement. The Awin Group is thrilled to announce a new strategic partnership with Mavrck, the leading all-in-one influencer marketing platform for enterprise brands. With Mavrck, Awin and ShareASale advertisers can now benefit from Mavrck’s innovative technology, reporting, industry experience […]
Awin recognized as top CPS network for advertisers and publishers
Awin is ecstatic to be named #1 Best CPS Network for Publishers and #2 Best CPS Network for Advertisers in mThink’s Blue Book 2021 edition. Every year, mThink gathers input from the North American performance marketing community through a vast research survey, and the results are used to rank each provider based on several considerations […]
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