Key industry figures share their thoughts, fears and hopes for what lies ahead for the affiliate channel in 2021. Industry predictions abound at this time of the year and can often lead to generic suppositions about the advent of 5G, AI, VR or whichever hip new acronym the marketing industry is currently swooning over. So, […]
The Awin Group gifts €20,000 to support local communities this holiday season
As a historic year concludes, the Awin Group invests €20,000 on behalf of our partners to local COVID-supporting charities worldwide. This year forced everyone to review the status quo and quickly adapt to something we had no real comprehension of. A core focus of the Awin Group throughout 2020 was ensuring clients felt supported during […]
The Awin Group pilots 4-day work week
Awin and ShareASale are fast forwarding its people-centric vision for work, part of which includes piloting a 4-day work week. All staff around the world will continue to receive their full salary, with the Awin Group’s high standard of partner and client service level agreements maintained. After a successful six month 4.5-day work week pilot, offering increased flexibility and autonomy for […]
Cyber Week North American Barometer
How was Cyber Week 2020 performance across our North American platforms? We’re recapping trends and insights seen during Black Friday, Cyber Monday and beyond. Don’t miss your chance to capitalize on the opportunity afforded to advertisers and publishers running an affiliate program with Awin and ShareASale. Start an affiliate program or sign up as a publisher today. Interested in […]
Awin Black Friday global highlights 2020
In our global analysis, Awin looks at how Black Friday 2020 performed around the world across different sectors. Black Friday records tumbled last week as Awin tracked more than 2.4m transactions globally across the day. With a 20% annual increase on 2019, publishers promoting thousands of brands across the network drove an average of 28 sales a […]
Recognizing performance marketing at a global scale – our highlights from the International Marketing Performance Awards 2020
Together with our partners, Awin is exceptionally proud to have won six awards at yesterday’s International Performance Marketing Awards. Celebrated a little differently from previous years, the fifth edition of the International Performance Marketing Awards took place with a virtual ceremony – bringing together the industry’s key partners from around the globe from the comfort of […]
How European affiliates can be the launchpad for your international expansion
Discover five reasons why promoting your brand in Europe via Awin Access can take your SME business to the next level. America and Europe have long had a healthy trading relationship, and it’s one that has continued to improve over the years. During the last decade alone, US exports of goods and services to Europe have increased […]
Getting started with affiliate marketing
Starting out as an affiliate and starting an online business can be a daunting prospect and it is not always easy to know where to begin. Fear not, ShareASale’s publisher success team is on hand to support your affiliate marketing journey, even if you are a complete beginner. How to become an affiliate marketer with […]
Getting ready for Black Friday: Small Business Guide – part two
In part two of our SME guide, our Client Services team explains how to make the most of the ShareASale platform to ensure optimal program performance. The significance of the Q4 peak trading period has been amplified by changes to the e-commerce landscape, lifestyle and spending habits caused in large by the pandemic. It’s important […]
Top five takeaways from our Golden Quarter 2020 webinar
Awin’s Global Strategy Director Kevin Edwards shares five key learnings from our latest webinar, ‘What can marketers expect of 2020’s Golden Quarter?’ Q4’s Golden Quarter is traditionally when Awin and ShareASale see a huge spike in sales activity, thanks to the convergence of global retail events including Singles’ Day, Black Friday and Cyber Weekend and […]
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