Fashion Trends for Spring 2013

Fashion bloggers are recognized as an influential force in the industry and some are even called upon to collaborate directly with designers or retailers. Brands such as H&M, Gap, and Kate Spade have teamed up with bloggers to design looks or to collaborate for specific collections. Retailers understand that online shopping has a major presence and many times bloggers are the key to the retailer’s front door!

As an Affiliate, it is so important to include the most up-to-date information and topics in order to attract new viewers and keep the current audience returning to the website. Now more than ever, consumers are consulting the internet for product reviews and price comparisons. Therefore, it is important to feature the newest items or trends. Spring 2013 trends are not limited to just clothing and accessories; they can be applied to home décor, art/photography, electronics, sports/fitness, and so much more!

Learning and staying up-to-date with top trends is as easy as picking up a newspaper, magazine, reading the Style section of any news website, or visiting luxury brand fashion websites. I will highlight the top trends that I have found through my research and have been only reassured #ByTheNumbers!

It is time to exchange the jewel tones and richer hues for a brighter palette full of neon! “Tangerine Tango Orange, Solar Power Yellow and Bellfower Purple topped the list for this Spring” (Bloomberg.com, 2012). Women’s apparel, accessories and shoes are more colorful than usual and are even predicted to generate increased sales. According to Bloomberg.com, “The Multicolored palette will help spur a 4 percent gain in women’s apparel sales this year” (Bloomberg.com, 2012).

Suggested Keywords: spring apparel, multi-color, bright color, women’s spring, trendy clothing, trends

This classic combo of white and black makes a striking statement and turns a simple shirt or accessory into something even more chic. Feature this Spring trend with striking patterns, such as stripes or checkers, or the “Lux Tux” outfit with a blazer featuring the contrasting colors. According to David Wolfe, the creative director of New York-based fashion forecaster The Doneger Group, “black has had a ‘stranglehold’ on fashion for more than 30 years.”

Suggested Keywords: black and white, color block, white blazer, black blazer, women’s fashion

The resurgence of vintage fashion will be seen through an ode to the Sixties mod with retro prints, graphic patterns and bold shapes. Designers are revisiting the era by creating clothes with bold geometric patterns, slim silhouettes and extreme hemlines. Spring 2013 New York Fashion Week designers are taking a retrospective approach back to the 1960’s.

Suggested Keywords: retro fashion, retro print, geometric pattern, vintage

This classic fabric is quickly becoming a fashion staple. For Spring, designers loosened up the biker-chic look with fun, vibrant pieces. According to the Fur and Leather Apparel Manufacturing Industry report (ReportLinker, 2013), the total domestic demand for the industry in 2011 was $600 million USD and only estimated to increase in value.

Suggested Keywords: leather coat, leather fashion, women’s fashion

Spring ruffles are taking on a more architectural or modern detail rather than the free-flowing waves of the past. These ruffles are used to create drama or make a statement along the waist, neckline or shoulder.

Suggested Keywords: ruffle shirt, ruffles, womens ruffle, ruffle dress

ShareASale has recently implemented a series of API updates to automate the query for specific products or search for Merchants by product. The API updates will bring ease in the search for Spring 2013 trends in the ShareASale interface.

Please view the following article titles for further information on the API updates:

• Merchant Search API
• API Product Search
• Merchant Search by Product API
• Real World API Example