Tuesday, October 6th, 2009
The Federal Trade Commission (FTC) has recently released a report regarding new guidelines surrounding paid sponsorships and product reviews, recommendations and blogging.
The full report can be viewed here: http://ftc.gov/os/2009/10/091005endorsementguidesfnnotice.pdf
It is important that all affiliates and merchants read this report and determine what, if any, action needs to be taken in ...
Posted in General News | 23 Comments »
Monday, February 16th, 2009
As mentioned in my previous post, we have developed (with the help of a lot of folks in the industry) a modified policy regarding the allowance of toolbars and other extensions of the browser such as FireFox extensions, etc... Thanks to everyone who helped!
Here is the proposed policy ...
Posted in General News | 2 Comments »
Wednesday, January 28th, 2009
As I've stated a few times recently in blogs or interviews, it is my feeling that 2009 will see a great increase in the number of toolbars implemented throughout various affiliate and/or merchant sites. Due to the increase in installations of Firefox extensions as well, these toolbars will have ...
Posted in General News | 19 Comments »
Thursday, November 6th, 2008
I was able to get away for a couple of days and attend the New York Ad-tech show, which I've made it to I think just about every year. It is one of my favourite shows because the volume of companies exhibiting is so substantial - and one can ...
Posted in General News | 2 Comments »
Friday, August 1st, 2008
Merchants who login can now report PPC Violations for ShareASale review.
Please note that this process is seperate and independant from any action that a Merchant wishes to take on an individual affiliate.
There are some instructions in there on how this report should be used, as well as the ...
Posted in General News | 1 Comment »
Wednesday, July 30th, 2008
For those awaiting news on the new PPC policy...
Our plan is to begin the second stage on August 1st, where a method of reporting PPC abuse will be opened up to merchants. Remember, the first 30 days (roughly the month of August) will be a test period for this ...
Posted in General News | No Comments »
Saturday, March 3rd, 2007
I was asked the other day what it took to run a "clean" network, as it was put... and I hadn't answered that question in quite a while - so I wanted to share with everyone some thoughts on the subject.
"Clean", of course, is all relative ... ...
Posted in Brian Littleton, General News, Merchant News | No Comments »
