How are North American affiliates adapting to coronavirus and helping brands connect with audiences? Rob Davinson finds out in this special webinar. Affiliates have long been known for their innovation and agility. These extraordinary times call for those traits more than ever. To find out how a selection of prominent North American affiliates are adapting […]
Has working from home given 5G the boost it needs?
With a higher demand for video communication during global lockdown, we look at how 5G might be the answer to better connectivity with widespread adoption. Has working from home given 5G its first ‘killer application’? As the world is in lockdown, we are seeing further shifts in how technology and telecommunications play a role in our lives. Text-based messaging […]
Webinar: COVID-19 Legal Issues for the Affiliate Marketing Industry
The coronavirus pandemic has upended many industries, including affiliate marketing. Hosted by Gary Kibel, a partner with the law firm Davis & Gilbert LLP, this webinar explores numerous issues affecting our industry – including CARES ACT (PPP – Paycheck Protection Program), contracts and force majeure, labor/employment issues, work from home security concerns and more. In […]
Great Lockdown sheds new light on the invisible infrastructure supporting e-commerce
With billions of people at home, e-commerce has taken on a new significance in consumers’ lives. But online shopping is not without its own physical footprint. Naming the current recession as the ‘Great Lockdown’ this week, the IMF zeroed in on where much of the hurt is coming from. As much as COVID-19 is first […]
The Amazon Effect: Awin Group’s take on its recent announcement
Earlier this week, Amazon announced plans to make drastic cuts to commission rates for affiliates, which see some product categories reduced by more than 50%. Awin and ShareASale have already felt the ripple effect of this, with publisher applications to our networks and individual merchant programs skyrocketing. As leading global performance marketing companies offering innovative, ethical affiliate […]
20 reasons your business should use affiliate marketing to grow your brand
Having an effective marketing strategy is crucial to the overall success of your business. That said, 63% of companies still feel their biggest challenge is generating traffic and leads. To combat this, 70% of companies are committed to increasing their lead generation budget to expose their brand and products to new sources of traffic. One method growing […]
Crisis initiatives board
During times of crisis, light can be found in acts of human kindness. The effects of the coronavirus (COVID-19) outbreak has resulted in a huge shift of the way we conduct business. While this has led to unavoidable and undesirable measures for a lot of businesses, those that are fortunate enough to continue trading have […]
Save the Date: Awin Group Webinars
Join us for two upcoming webinars exclusive for our clients, as we offer resources, education and support to navigate the ongoing COVID-19 climate. Thursday, April 16 at 12pm EST COVID-19 Legal Issues for the Affiliate Marketing Industry The coronavirus pandemic has upended many industries, including affiliate marketing. Hosted by Gary Kibel, this webinar will explore […]
Affiliate marketing demand soars as budget cuts kick in
Publishers are flocking to affiliate marketing despite coronavirus wreaking havoc on retailers’ advertising plans. New data from Awin and ShareASale shows approved affiliate applications to our global networks have more than doubled since the lockdown took effect in many countries. Kicking in around mid-March, total applications spiked 80% before accelerating further in April. The situation […]
Getting started on ShareASale: Affiliate reporting
After you have started promoting, it is time to analyze your performance and campaigns by digging into reports. In this article, we are going to go over reporting basics. This snapshot into your efforts will help drive all your future planning. Take a look at some of our most commonly viewed reports. Activity details report […]
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