Tip of the Day: Banner Performance Report

Merchants, have you ever been curious to see what one of your banners is performing the best over a specific time frame? 

Do you know how easy it is to find the banner/text link/product link/coupon or deal making the most commissions for you?

Let me introduce you to the Banner Performance Report!

The report allows you to select the start and end date that you want, then you will select the creative type from this list:

• Banner/Text Link
• Product Link
• Coupon/Deal
• Gift Card 
• Video
• Widget
• Special FORM
• Storefront

Choose your category (only for banners) and you can order your report by Commissions, Hits, Net Sales, Number of Sales, and Voids. Once you are finished, your report will look similar to this:

Let’s zoom in a little to understand what’s showing in the report: 

Each banner ID or product name will show specific information like this:

If we click the Banner ID/Product Name on the left hand side of the report, it generates a brand new report just for that specific ID showing what Affiliate had the banner that was clicked and what website it was on. If you click THAT User ID, the report drills down even further to show the specific page the banner or link is on, the unique hits, commissions, net sales and number of sales, and voids. 

The Banner Performance Report is extremely thorough and will have all the information you will need to find out what banners or links are performing the best in your program. This information is key for you to use this as an opportunity to promote your strongest banners and links to your Affiliates, while at the same time rebuild other creatives that could lead to higher success in the future!