As Back-to-School shopping ramps up, we’re highlighting a unique publisher that helps students embrace senior year of high school.
Launched in 2020, Triangle Senior Year offers a variety of academic resources, products, and services tailored to high school seniors and their families that alleviate the stress of navigating such a busy time. Triangle Senior Year provides an invaluable resource for high school students to find tools and solutions catered to college applications, prom, and any other exciting milestone for seniors.
What is Triangle Senior Year?
Triangle Senior Year is a resource for high school students, especially seniors, and their families. We offer information, resources, tips, tools and products to help make senior year less stressful and easier to appreciate and enjoy.
What was the inspiration for creating a platform specifically tailored for high school seniors?
My daughter’s senior year of high school provided the inspiration for TriangleSeniorYear.com. My daughter was a very involved student-athlete, and senior year is a lot! I was fortunate to have an awesome group of friends who all had kids just a little bit older than mine. Collectively, they had successfully navigated senior year about a dozen times and it was a frequent and familiar topic of conversation in our group.
But as I talked to other senior parents, I realized that not everyone was so lucky and the idea for Triangle Senior Year started brewing. Over the next couple of months, the idea was fed by panicked conversations and an invaluable connection. By a promise among friends to help each other manage all of the dates and deadlines. By a vendor who cancelled last minute, and another who stepped in to save the day. By the senior night banners and scrapbooks, and the sweet friends who showed up to help my daughter celebrate senior night for the volleyball team. I knew I could create a resource that helped and the idea for Triangle Senior Year was born!
Senior year is kind of like an engagement. The students and families spend a year planning, researching, organizing and celebrating a huge milestone and the transition to a new phase of life. We help alleviate the stress of starting senior year by inviting students and families into our community to share ideas, strategies and emotions. We provide the community with tools and resources to help navigate senior year smoothly, hopefully without feeling overwhelmed.
What are some benefits for advertisers working with you?
Some of the benefits of working with Triangle Senior Year are
- a defined audience that is vibrant, thoughtful and engaged
- flexibility – I own and operate Triangle Senior Year solely and am open to creative ideas
- our business directory – affiliates can gain additional exposure with a listing in our business directory if desired
What features or tools does your platform provide to make it easy for high school seniors to discover and access the offerings they are interested in?
The Triangle Senior Year Business Directory allows students and parents to search for the businesses and vendors they need during senior year like tutors, photographers and fundraising platforms, for example.
The Triangle Senior Year Resource Library provides over a dozen free tools like “Where Should I Apply to College Worksheets”, “Senior Pictures Style Guide” and a “Dorm Shopping and Packing List”. Student and parents who sign up for our newsletter and/or who join our Facebook Group have unlimited access to the Resource Library.
The Senior Year Traditions page is the most visited page on our site. It gives an overview of the most common and popular traditions celebrated by high school seniors and links to many of our posts, tools and products.
The Triangle Senior Year Website Shop offers over 150 digital products like Back-to-School Photo Props, Yearbook Ad Templates, Senior Night Poster Templates and Digital Dorm Art.
What kinds of products and deals resonate with your audience?
Generally, products and services that appeal to Gen Z and/or their parents resonate with my audience. Products or services that are related to parties and events, or that celebrate milestones and memories, do very well. Academic and college application resources also resonate with my audience, as do products and services related to the transition from high school to college (branded college items, dorm products and solutions, etc.)
What are upcoming promotions, new launches, or exciting news that could be interesting for advertisers?
Back-to-school is always a very busy time for Triangle Senior Year as we create and highlight content for the most recent graduating class as they head off to college and into the workforce, while at the same time welcome the new senior class to our audience as they begin to tackle the college application process and embrace their senior year of high school.
If you’re an Awin Group advertiser interested in working with Triangle Senior Year (Awin ID: 914277 | ShareASale ID: 2346101), please speak to your account contact or email our publisher management team.
