We often hear, “How can I keep my Affiliates engaged and active in the program?” Answer: Keep them in the loop! The old saying is true: communication is key. We always direct Merchants toward the newsletter tool to maintain consistent communication with your Affiliates.
But perhaps before you start sending out emails left and right, you should build a strategy and plan for your outreach. Our friend and contributor, Justine Grey, created a step by step guide to help you craft a foolproof newsletter plan which is available to download below:
Justine Grey is an Affiliate Strategist with nearly a decade of industry experience under her belt including her former post as Marketing Manager at ShareASale Merchant, FreshBooks.com. Check out her site for more helpful resources about Affiliate Marketing strategy.
Newsletters are important for affiliate engagement and activation. Here is a guide to sending a newsletter using the ShareASale affiliate network.
Affiliate newsletters are important to affiliate program management. Here is a guide to viewing newsletter performance reports on the ShareASale network.
We often hear, “How can I keep my Affiliates engaged and active in the program?” Answer: Keep them in the loop! The old adage is true: communication is key. Utilize the newsletter tool to maintain consistent communication with your Affiliates. The key is to keep your newsletter relevant, feeling fresh and concise. Your efforts will …