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Tip of the Day: Know Your Readers!

July 20, 2016 by ShareASale

As bloggers, our job is to cultivate content for our audience to keep them interested and coming back for more. Dedicated blogs crop up around a variety of topics: fashion, travel, kids or family life, food and so on. We can get so caught up trying to consistently publish new content that we fail to check in to see if it’s still what the audience wants.

Getting to know your readers is simple and there are many different ways to reach out them. The easiest way is to respond to their comments. End your post with a question to encourage a dialogue!  A simple conversation can open your eyes to the things that resonated the most with your audience and could help you explore different perspectives or be the source of new, inspired content.  

You can also set up your comment system to track their URL, so you can look at their website and see what their interests are. If you run a travel blog and find a number of your readers have blogs about Hawaii, you may want to plan a post around the Hawaiian Islands. 

Think about how your niche content stands out among other bloggers. What is it about your blog that is special to these readers? If you don’t know, don’t be afraid to ask them! Put a poll on your website, reply to the responses, post comments on their blogs and keep building your community!

ADDITIONAL RESOURCES

August Blog Brainstorm - ShareASale Blog
August Blog Brainstorm – ShareASale Blog
Are you stuck in a blogging rut? Here are some ideas to help you beat writers block and stay on top of your posts in August. August is packed with events, from the opening of the 2016 Olympic games in Rio de Janiero to quirky celebrations like International Beer Day, and Book Lovers Day.
 
Tip of the Day: Use "Share" Buttons! - ShareASale Blog
Tip of the Day: Use “Share” Buttons! – ShareASale Blog
Making social media sharing buttons readily available on your blog or website is a surefire way to encourage your readers to drive engagement. Using a couple examples from my own blog, I will demonstrate a few different ways to incorporate social sharing into each post. In this first example, I am using the social sharing …
 
How to Choose the Right Font for Your Blog - ShareASale Blog
How to Choose the Right Font for Your Blog – ShareASale Blog
Believe it or not, your font choice says a lot about who you are and what you’re about. While sometimes considered a more utilitarian part of a website compared to images, advertisements and writing style, your main font is too important to be chosen carelessly.

Filed Under: Affiliates Tagged With: affiliate resources, affiliate tips, blogger liaison, blogger tips, content tips

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