Everything you’ll need to know from starting out as a publisher to the future of affiliate marketing. Affiliate marketing’ is a term you’ll hear thrown around a lot in the digital space and yet you may not understand what it actually means. It’s been around for a long while online and has proven to stand […]
Learn how to use affiliate marketing tools from ShareASale by focusing on content, gift guides, recommendations, and value-add research. You'll also see new tools from ShareASale, industry news, tutorials, and alerts.
Advertiser spotlight: Pura Vida
Pura Vida bracelets feature unique color combinations making each one distinctive to its owner. These beautiful accessories support full-time jobs for artisans worldwide as well as a number of charitable organizations. Pura Vida means “pure life” in Spanish. The Pura Vida lifestyle is a commitment to living a full life without regrets, never taking anything […]
Merchant program newsletters: Organize your inbox
On July 1, 2021 ShareASale will update how we send merchant newsletters. In order to improve receipt, organization and visibility on merchant communications to publishers, our platform is changing the way emails are sent on behalf of merchants. All future merchant newsletters will now be sent from a ShareASale owned domain with the format of: […]
Embracing the LGBTQIA+ online community as part of your advertising strategy
As consumers demand inclusiveness from brands, ShareASale shows how the affiliate channel can facilitate equal representation while protecting brand safety. Brand authenticity and inclusiveness According to a 2019 Adobe survey, 62% of US consumers expect brands to be inclusive. Since this finding, there has been an increased cultural awareness and introspection of issues such as race, […]
Key Takeaways from the Influencer Marketing Show Global
#IMSGLOBAL21 featured speakers and panelists from all sectors providing their forecasts and views on the influencer industry. Here are our top highlights. The Influencer Marketing Show was back with a bang last week, a jam-packed agenda filled with insights, trends and discussions from global brands, creators and agencies. Influencer marketing certainly stepped up to the […]
Use gift guides to generate affiliate sales during the holidays
Especially during 2020, Q4 is a great time for publishers to use gift guides to increase affiliate commissions. Last year on Awin and ShareASale, we tracked over $8.4 million publisher commissions across Cyber Weekend, with a 22% increase YoY. With lots of changes due to the global pandemic, consumers will be turning online for their […]
Getting started with affiliate marketing
Starting out as an affiliate and starting an online business can be a daunting prospect and it is not always easy to know where to begin. Fear not, ShareASale’s publisher success team is on hand to support your affiliate marketing journey, even if you are a complete beginner. How to become an affiliate marketer with […]
Presenting our Gift Guide 2020
Awin and ShareASale are excited to reveal our latest interactive Gift Guide, designed to inspire content and drive sales throughout the Golden Quarter. With eMarketer predicting US sales for Black Friday and Cyber Monday will be up 18% and 19% respectively compared to 2019, we want to ensure our publishers have access to the resources […]
Prepare for Q4 with ShareASale’s partner checklists and important dates
As more consumers venture online for holiday shopping this year, it is crucial to have a solid affiliate marketing plan in place. Our Q4 checklists for merchants, agencies and publishers contain tips and tricks to ensure partners are set up for success this holiday shopping season. Regardless of where you are in the planning process, […]
15 affiliate marketing tips to improve your campaign efforts in 2020
Many predictions made in January for how 2020 was going to pan out have been crumpled up into a ball and tossed straight out of the virtual window. This includes much of what was thought about the digital sphere and even some affiliate marketing tips. Marketing techniques never stand still, but the global pandemic that […]
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