Awin and ShareASale are excited to reveal the categories for the #ThinkTank2020 Network Awards.
We are delighted and privleged to host the ThinkTank Network Awards for the third consecutive year. These awards are a small testament to our gratitude for our clients, partners and friends – providing the opportunity to honor the Awin Group’s esteemed network collective for innovation, performance and growth over the past 12 months.
In addition to revealing the categories themselves, in 2020 we’re excited to share all clients with an active program on Awin or ShareASale are now eligible to nominate themselves or a partner for Most Original Performance Marketing Campaign and Campaign Strategy of the Year. Nominations must be received by April 3, 2020, to qualify.
Advertiser of the Year
This category is dedicated to active retailers on either the Awin or ShareASale network. These brands have established a strong reputation for quality and integrity in their affiliate engagement, creativity in their campaigns, exemplary dedication to the channel and overall strength in program performance over time.
Publisher of the Year
These publisher and technology partner nominees are active members on either the Awin or ShareASale network and have exhibited remarkable growth over time by establishing strategic brand partnerships, showing commitment to the channel, and program optimization.
Blogger of the Year
These blogger nominees are active members on either the Awin or ShareASale network and have exhibited remarkable growth over time by establishing strategic brand partnerships, showing commitment to the channel, producing outstanding content across their web and social platforms and through program optimization.
Agency Team of the Year
Nominees in this category are recognized for their creative and strategic use of technology and tools within the affiliate marketing channel and specifically on Awin or ShareASale.
Most Original Performance Marketing Campaign
Regardless of budget, the size of your company or number of individuals on your affiliate team, nominees in this category are recognized for the best performance marketing campaign in terms of creativity and innovation. The winner will be able to showcase linear, out-of-the-box thinking and a desire to move away from the norm for strong ROI, and can demonstrate a bigger return in the long run.
Campaign Strategy of the Year
Our selected nominees in this category have incorporated content and content affiliates into their performance marketing strategy. Notable efforts include affiliate recruitment and acquisition tactics, engagement strategies and unique content-focused promotional opportunities.
Global Campaign of the Year
This category is dedicated to active retailers and agencies on either the Awin or ShareASale network who have successfully executed a global affiliate program. Notable efforts include affiliate optimization, strategic placement opportunities and maximum use of budget across multiple territories for a significant return on investment.
Nominees in this category have challenged the status-quo within the affiliate marketing industry, whether it be a technology, strategy or process. As the industry evolves and faces new challenges, so does consumer behavior and client expectations. The winner will be someone who has fundamentally changed the way they work to achieve a marked result.