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Publisher spotlight: CouponCabin

August 27, 2019 by Erica Grabijas

CouponCabin is an online hub for the best savings on the Internet and the first coupon site to pair coupons with cash back. 

 

Through strong cash back partnerships, CouponCabin offers industry-leading cash back rates and pays its members up to 70% faster than competitors. CouponCabin showcases a unique, high-value online shopping experience with its browser extension. By using CouponCabin Sidekick, shoppers are alerted to available promo codes and cash back opportunities as they shop online. The site provides exclusive, members-only offers for top stores that can’t be found anywhere else, making CouponCabin the only site to offer the best cash back selection and rewards.

Why and when was CouponCabin created?

Since our inception in 2003, CouponCabin has helped redefine what it means to shop online. Through partnerships with over 3,500 of the most in-demand stores, we offer an industry-leading cash back program. Shoppers can earn cash back from top retailers and get paid in the form of a check, PayPal, Chase Payment, direct deposit or over 50 digital gift cards, including Amazon.com. We now have over 8M+ Cash Back members!

In what way does CouponCabin utilize Affiliate Marketing?

Everything we do is about affiliate marketing- in order to offer our customers Cash Back, we have to make sure to include relevant and accurate links that attribute the sale to CC so that our customers can earn the most on their purchases.  We promote our partners using affiliate links in all of our placements on site (desktop and mobile) and we send marketing materials via email on a daily basis to our audience.

What kinds of products and deals resonate with your audience?

Sales that are $ and % off, over 20($ or %) and that are sitewide.

How does CouponCabin differentiates itself from competitors in the affiliate space?

We offer the best cash back rates!  On any given day we are beating competitors in the cash back space in 85-90% of our stores.

What are the key factors in determining which programs to join and what do you look for in an advertiser partner?

Content content content!  Our audience is looking for ways to buy at a discounted rate on any given day.

What are benefits for advertisers working with CouponCabin?

We pay our customers Cash Back, so they have more incentive to purchase than through other sources. Cash back customers convert at a higher rate than non cash back customers, and they also have higher AOV’s.

What is the best way that an advertiser can help support their partnership with you?

Push a higher cash back rate, promote strong offers on the homepage and through our Email. Also, have productive conversations with our Account team- we want to come up with unique ways to advertise for your brand and you can usually provide the information about your business needed to find the right fit.

Why did you join the Awin and ShareASale networks, and what features do you enjoy?

We can work with many of the largest advertisers in the industry!

Do you have any upcoming promotions, new launches, or exciting news you would like to share?

Q4 is right around the corner so let’s get planning early.

Has there been a pivotal shift or turning point in your affiliate activities within the last 12 months? If so, what was it?

Our big shift was when we launched Cash Back 5-6 years ago! Customers love to get the best bang for their buck and our growth since that time has shown that to be the case.

Interested in partnering with CouponCabin? Please contact our publisher management team.

Filed Under: Merchants

Erica Grabijas

Erica Grabijas

Erica is known in the office as the organizer extraordinaire! She wears a lot of hats at ShareASale – from Event Management to Marketing – she does it all! Connect with Erica online @ericarosaland. Erica is a lover of all things Chicago sports, DIY & crafts, gift giving, fashion, cooking and baby giraffes.

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