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Tip of the Day: Keep tabs on your high earners

November 21, 2018 by Erica Grabijas

Managing hundreds or thousands of affiliate can be completely overwhelming. Each affiliate type and individual is uniquely different and each brings unique value to your program. Using the tags tool within our account is a great way to keep your affiliate organized and separated into the appropriate category. Tags are incredibly powerful part of program management, helping you set up rules for each affiliate type or reporting functionalities.

Using tags can also help you keep track of the highest earning individuals in your account. While new partners or under performers might need more guidance on how to best promote your products, these individuals are already doing it right. They are actively and regularly making money and driving sales to your program. These are the people that you should routinely check in on. Putting these people into the same category tag can allow you to pull reports to see their performance or filter for them in your Affiliate List.

Being able to track their progress and status is very helpful so that you can immediately re-engage if you notice their sales dropping off. Perhaps they forgot about your program, haven’t updated banners, or are having technical problems that you can help solve. Another way to reignite their excitement for your program would be to offer a bonus incentive. Give them a higher commission or offer an added bonus for reaching a personal sales record number. Their success is also your success, so keep tabs and tags on your high earners.

 
 

ADDITIONAL RESOURCES:

Tags and the Tools They Power
Tags and the Tools They Power
Tags, one of the simplest yet most powerful ways to organize the Affiliates in your program. Whether it be for reporting, sending bonuses, or making sure certain Affiliates in your program have specific rules set for them, tagging is a fantastic way to make sure you are always on top of segmenting out your Affiliates.
 
How influencer marketing is changing the way brands advertise
How influencer marketing is changing the way brands advertise
Influencer marketing is the new king on the block. It seems everyone is talking about it, and the effect it has on marketing. During 2017 it was a popular form of marketing and this trend seems set to continue throughout 2018.
 
Tip of the Day: Incentivize Your Top Performers
Tip of the Day: Incentivize Your Top Performers
With so many other affiliate programs to choose from, it is important to have your program stand out. One way to do this is by offering a competitive commission rate or a custom rate for your highest earners. Give them a reason to keep you top of mind and a little extra encouragement to continuously promote your brand.

Filed Under: Merchants

Erica Grabijas

Erica Grabijas

Erica is known in the office as the organizer extraordinaire! She wears a lot of hats at ShareASale – from Event Management to Marketing – she does it all! Connect with Erica online @ericarosaland. Erica is a lover of all things Chicago sports, DIY & crafts, gift giving, fashion, cooking and baby giraffes.

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