Bloggers, Product Reviews, and the FTC Regulations

Tuesday, October 6th, 2009

The Federal Trade Commission (FTC) has recently released a report regarding new guidelines surrounding paid sponsorships and product reviews, recommendations and blogging. The full report can be viewed here: http://ftc.gov/os/2009/10/091005endorsementguidesfnnotice.pdf It is important that all affiliates and merchants read this report and determine what, if any, action needs to be taken in ...

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