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Bloggers, Product Reviews, and the FTC Regulations
October 6, 2009 – 9:36 am by Brian Littleton35 people are talking about this post. »
The Federal Trade Commission (FTC) has recently released a report regarding new guidelines surrounding paid sponsorships and product reviews, recommendations and blogging.
The full report can be viewed here: http://ftc.gov/os/2009/10/091005endorsementguidesfnnotice.pdf
It is important that all affiliates and merchants read this report and determine what, if any, action needs to be taken in order to comply. The report [...]

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